AI-Powered SEO
& Generative Engine

Optimisation (GEO)

Rank on Google and appear in AI-generated answers. We build organic visibility strategies that work in traditional search and the emerging AI search landscape simultaneously.

Organic Visibility for the AI Search Era

Search is undergoing the most significant structural shift since mobile — and most companies are still running SEO playbooks built for 2019. Our AI-Powered SEO & GEO service is designed for the new reality: a world where Google surfaces AI Overviews before organic results, where ChatGPT and Perplexity answer questions that used to drive traffic, and where entity authority matters as much as domain authority. We build organic visibility strategies that work across both traditional search and AI-generated answer surfaces, ensuring your brand appears whether your prospect is typing into Google or asking an LLM for a recommendation. Our approach combines technical SEO excellence, programmatic content at scale, structured data, and entity optimisation to establish your brand as the authoritative answer in your category.

The compounding nature of organic search is what makes GEO investment so powerful: unlike paid media, every piece of content and every technical improvement you make continues to drive visibility for months and years. We build the infrastructure for organic growth that compounds over time — creating a durable competitive moat that becomes harder for competitors to replicate with every passing month.

What We Do

We deliver full-stack SEO and GEO programmes: technical site audits and remediation, keyword strategy and topical authority mapping, programmatic content production, structured data implementation, digital PR for authority link acquisition, and generative engine optimisation to maximise brand mentions in AI-generated answers. Whether you need to recover from a Google algorithm update, launch a new domain with authority from day one, or establish your software brand as the go-to reference in your category across both Google and AI assistants — we have the capability and the playbook.

Our GEO practice specifically focuses on the signals that large language models use to determine which brands to cite and recommend: entity mentions across authoritative third-party sources, structured factual content that LLMs can confidently summarise, review and comparison site presence, and the social proof signals that make your brand a trusted recommendation rather than a risky unknown. We systematically build these signals through a coordinated programme of content, PR, and partnership activity.

Key Deliverables

A full technical SEO audit, topical authority content strategy, and GEO entity map — plus monthly organic performance reporting that tracks traditional rankings and AI search brand visibility side by side.

  • Technical SEO audit, roadmap, and implementation support
  • Programmatic and editorial content production optimised for search and LLMs
  • Structured data, schema markup, and Core Web Vitals optimisation
  • Digital PR and authority link acquisition for entity building
What's included service?
  • + Technical SEO Audit & Remediation
  • + Topical Authority & Content Strategy
  • + Programmatic Content Production
  • + Structured Data & Schema Implementation
  • + GEO & Entity Optimisation
  • + Digital PR & Authority Link Building
Let's Connect
Process
From Brief
to Production

Discover & Scope

Align on challenges, tech reality, and growth metrics. Output: opportunity brief, KPI model, phased roadmap, effort/cost ranges.

3–7 DAYS
01/03

Build & Launch

Architect, build, and ship with marketing instrumentation from sprint one. Output: live product, tracking live, first campaign active.

2–8 WEEKS
02/03

Optimise & Scale

Prove performance, iterate, and activate the growth flywheel. Output: CRO wins, PLG loops, compounding organic and paid growth.

ONGOING
03/03
FAQs
Frequently Asked
Questions
GEO is the practice of optimising your brand, content, and entity signals to appear in AI-generated answers from tools like ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot. As more searches are answered directly by AI without a click, being cited by these systems becomes a critical traffic and brand awareness channel. GEO involves entity building, structured factual content, third-party mention cultivation, and review platform presence — all signals that LLMs use to determine which brands to recommend.
Technical SEO improvements can show results within 4–8 weeks. Content-driven organic traffic growth typically takes 3–6 months to build meaningfully, with compounding returns from month 6 onwards. GEO brand visibility in AI answers can emerge faster — within 2–3 months — for well-structured content in less competitive niches. We set realistic expectations in our initial audit and track progress against clear monthly KPIs.
We do both. Our retainer engagements include content production — from long-form editorial pieces to programmatic content at scale — as well as strategy. All content is produced by writers with software and technology expertise, reviewed for factual accuracy, and optimised for both traditional search and AI answer inclusion. We can also work with your in-house writers if you prefer a hybrid model.
Our SEO and GEO retainers start from £3,500 per month for a focused technical and content programme. Full-service retainers including digital PR, programmatic content, and GEO entity building typically range from £6,000 to £15,000 per month depending on content volume and competitive intensity. We begin with a paid audit (£2,500) that scopes the full programme before any retainer commitment.
Contact
Let's Build
Something That Grows
E-mail address
Phone number
+44 (0) 20 7946 0958

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